The MicroLED Industry Association released a new internal market note, detailing its member views on the current goals and direction the industry should take. The market note includes analysis into the current industry situation, future projections and display segmentation based on members’ opinions, and also includes a market/industry sentiment review.
Following Apple’s decision to cancel its main microLED wearable display project, many in the industry feel that there is a strong need for the microLED industry to align its strategy to make sure the industry moves in the right direction and manages to achieve a successful market introduction of microLED display technologies.
As you can see in the graph above, most microLED association members believe that the first goal of the industry should be to target niche applications, as it is highly challenging to target the display industry’s main segments (TVs, smartphones, wearables and IT devices). Targeting niche applications may be easier as the volume requirements are lower, the price pressure may be lower and such applications could benefit from the performance gains enables by microLED displays.
The complete analysis report includes the full analysis of the industry’s next steps, a market/industry sentiment survey and the member’s views on target market segments. The report is available to MicroLED Industry Association members only.
